Built on Dyn’s global infrastructure, Traffic Director is the top choice for those that want full control over their web traffic and the most out of their data centers, ensuring an exceptional experience for end users throughout the world.
Why Is Traffic Director Important For Businesses That Live Online?
Traffic Director is essential for any organization that depends on their website for business continuity, whether it is engaging with prospects, customers, users, or members. Website availability and performance have a direct effect on revenue, costs, and customer satisfaction. Traffic Director scales to address the needs of organizations with a national or global presence.
In either case, the ability to reliably route your traffic to the best data center on your network provides a faster, more engaging user experience. Traffic Director is a managed DNS solution that enables companies to distribute their web traffic across data centers, content delivery networks (CDNs), and other cloud services. Properly routing this traffic can result in significant performance improvements and protection against outages at any endpoint.
What Is Traffic Director Comprised Of?
Traffic Director is made up of three advanced DNS features: Active Failover, Ratio Load Balancing, and Geolocation Load Balancing. Active Failover More than just managed DNS, Active Failover ensures that your site or application always is available in case there’s a problem at one of your data centers or cloud providers. Plain and simple, Active Failover is about pure uptime. When an outage is detected, Dyn automatically reroutes your traffic to a pre-configured alternate endpoint like a data center, content delivery network (CDN), or cloud providers. The possibility of site downtime is drastically reduced and recovery time is faster. There are no manual changes to make and you don’t have to detect the problems first. With Active Failover, everything is automated, leaving you to address issues in the background while your site remains available.
In today’s online world, efficient, quick and reliable access to your content and applications is critical for revenue, reputation and customer retention. This means implementing the right traffic director for your network is crucial.
Learn about Dyn’s traffic director to see how it stacks up against the competition. Discover functionality that can benefit your network like:
- Geolocation Load Balancing.
- Ratio Load Balancing.
- Content Delivery Network Integration.
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