With the deepest intelligence available today and a first-of-its-kind recommendation and optimization engine, Brandi empowers brands and agencies to manage and improve visibility in AI-generated answers
MCLEAN, Va., Oct. 8, 2025 /PRNewswire/ -- Brandi AI™, a leading AI Visibility and Generative Engine Optimization (GEO) platform, today announced its official launch. A first-of-its-kind recommendation and optimization engine, Brandi delivers the most comprehensive and intelligence-driven GEO solution available, helping brands and agencies measure and improve the likelihood their content appears in AI-generated answers—where buyer discovery and intent now converge.
"Buyers no longer scroll through pages of links—they ask a single question and trust the AI's response. That response doesn't list options; it picks winners. If your brand isn't in the answer, it doesn't exist," said Leah Nurik, co-founder and CEO of Brandi AI. "Yet CMOs are flying blind, unaware of whether their brands appear in AI results. Brandi makes that impact visible by showing exactly how to close the gap, helping brands dominate their market conversation."
Generative AI (GenAI) is rapidly replacing traditional search. According to a recent Adobe survey, more than half of American consumers are now using AI to research products. Forrester reports that 89% of B2B buyers have adopted GenAI as a source for self-guided information throughout every stage of their buying process.
This shift in buyer behavior has collapsed the buyer journey. What once took days of research now unfolds in seconds as AI consolidates decisions into a single, definitive answer. If brands are not mentioned in answers or cited as a reference, they are, effectively, invisible in today's market landscape.
Brandi's approach is to deliver brands and agencies a complete, intelligent platform to maximize Generative Engine Optimization (GEO)—a new discipline reshaping digital visibility as discovery shifts from search engines to AI platforms, such as ChatGPT, Perplexity, Claude and Gemini. GEO focuses on the signals AI systems look for—authority, user intent, clarity and trustworthiness—when choosing which content to include in their answers. Unlike SEO tactics that rely mainly on keyword placement, GEO aligns with how AI models actually evaluate and rank information. Brands that meet these signals gain durable visibility and credibility in an AI-driven search environment.
The Brandi platform elevates brands in AI-generated answers through three integrated capabilities:
- Competitive Intelligence: Powered by the Brandi Competitive Market Universe™, the platform shows exactly how often a brand and its competitors appear in AI answers, how messaging is represented and what questions real buyers are asking. This deep intelligence highlights gaps, benchmarks visibility and reveals where competitors are winning so brands know precisely how to move ahead.
- Actionable GEO Framework: Brandi provides a structured, repeatable system for analyzing which AI prompts surface brand content, identifying both technical and content gaps, and delivering prioritized fixes. From reshaping headlines to improving machine readability, it gives teams clear next steps to increase citation rates and consistently outperform competitors in generative search.
- Alignment with Buyer Intent: Instead of requiring a full content overhaul, Brandi enhances existing webpages, blogs and marketing assets to align with what buyers are truly trying to solve when they ask AI. This improves the likelihood of being cited in answers—keeping the brand voice intact while strengthening authority, credibility and market positioning.
Brandi is also built to integrate seamlessly into existing SEO, PR and content workflows—no replatforming or heavy lifts—extending content strategies into the AI era with real-time benchmarks, prompt-level analytics and actionable next steps.
Through its Early Access program, Brandi has been working directly with brands and agencies over the past few months. The platform is already used by:
- CMOs seeking visibility and AI-mention metrics to defend ROI
- Content and SEO teams turning existing webpages and blogs into AI-ready citations
- Product marketers aligning launches with the questions AI platforms actually receive
- PR teams focusing on the publishers and sources AI engines cite most frequently
- Founders and startups competing with larger incumbents and defined markets
"Here's the hard truth: visibility isn't about rankings anymore, and if AI doesn't surface your brand, your buyers won't either," said Nurik. "Brandi reveals what AI highlights, what it ignores and how to close that gap—before your competitors do."
Brandi is available as a monthly subscription with flexible packages to fit a range of needs and budgets. For more information or to schedule a demo, visit mybrandi.ai.
About Brandi AI
Brandi AI™ provides the leading platform for AI Visibility and Generative Engine Optimization (GEO). Brandi is designed to help organizations stay visible as online discovery shifts from search engines to Generative AI, revealing where brands stand in this new landscape. The platform tracks the real questions people ask AI, shows if and how a brand is mentioned in AI-generated answers and benchmarks visibility against competitors through its deep intelligence layer, the Brandi Competitive Market Universe™. Together, these insights create market intelligence that reflects how people actually research and evaluate products and services today. With this foundation, Brandi equips marketing leaders and teams with data-driven recommendations to refine existing web content and marketing assets and shape content strategies that earn brand mentions and citations in AI results. Built for marketers by marketers, Brandi supports CMOs and product marketers in defining category strategy; content, PR, SEO and digital marketing teams in driving visibility; and founders and startups seeking early traction. For more information, visit mybrandi.ai. Follow Brandi AI on LinkedIn and X.
Media Contact:
Alexa Kalechofsky
Gabriel Marketing Group (For Brandi AI)
978-460-7013
Alexak@gabrielmarketing.com
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SOURCE Brandi AI
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