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Marketing Strategies
KnowledgeNile is the one of the emerging technology content marketing organizations.
Making Science launches RAISING, its new AI technology division to power marketing strategies
Business Wire India Making Science (BME Growth: MAKS), a technology and digital marketing consultancy specializing in e-commerce and digital transformation, has announced the launch of RAISING, its new technology division that combines the company's business expertise with data science to develop advanced solutions based on Artificial Intelligence. This new venture aims to transform brands' marketing […]
7 Marketing Strategies to Boost Your Online Store’s Credibility
Online shopping has transformed the way consumers purchase goods, but it hasn’t erased their concerns about trustworthiness. Fraudulent websites, disappointing product quality, and questionable refund policies have left many wary of new or unfamiliar online stores. As such, customers are now more cautious and likelier to demand tangible signs that an e-commerce business will deliver […]
Digital Out-of-Home (DOOH) Advertising: Data-Driven Strategies for Effective Marketing
Digital out-of-home media has revolutionized orthodox outdoor advertising methods! While on the roads, you must have experienced engaging billboards stealing your attention! They are nothing but a form of Out-of-home (OOH) advertising. The method went through further tech transformations and contributed to the evolution of digital out-of-home, or DOOH advertising. Many of us do not […]
Nostalgia Marketing – Tap into Emotion for Stronger Connections
What if you could make your customers feel like they’re reliving their happiest memories every time they interact with your brand? That’s the magic of nostalgia marketing. By tapping into powerful emotions tied to past experiences, brands can create a deep, lasting connection with their audience. This blog content is an enriching tour of the […]
Content Mapping – Meaning, Stages, and Importance in Marketing
Are you wondering how to improve the buyer’s journey of your customers with content? Then here is the solution, content mapping. Content mapping is a strategic process. Businesses can use it to build a more integrated and personalized customer experience. As we all know, every piece of content has a distinct function. Efficient content mapping […]
7 Strategies for Improving Your Small Business’s Profitability
Even a beginning entrepreneur may already know the value of turning a consistent profit, which keeps a business afloat and improves its prospects for further growth and expansion. However, consistent profitability cannot always be ensured, especially for small businesses still starting out. Factors like market fluctuations, major events in the global economy, and other unforeseen […]
The Power of Market Research in the Higher Education Sector
Market research is like a compass that helps colleges and universities find their way through unknown waters. This piece goes into great detail about "The Power of Market Research in the Higher Education Sector," looking at its ins and outs, pros and cons, and real-life uses. What Market Research Can Do for You How do […]
Top 10 Free Email Marketing Platforms
Businesses need to adopt email marketing for better reach and effectiveness with a much better cost-to-return ratio.
Active vs. Passive Network Monitoring: Difference Explained
Active Monitoring helps prevent network performance issues by proactively tracking network health. Passive Monitoring gives an overview of the network and helps find probable problem areas.
