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Marketing Strategies
KnowledgeNile is the one of the emerging technology content marketing organizations.
The Strategic Impact of Real-Time Supply Chain Visibility on Global Logistics Ft. Lucien Besse, COO & Co-Founder at Shippeo
In this session, Lucien reveals why he and his co-founders chose supply chain visibility, how real-time tracking is replacing armies of phone callers in logistics, and what’s next for AI in logistics.
4 Stages of Customer Relationship Management: Customer Lifecycle in CRMÂ
Every successful company has one secret, and that is happy and loyal customers. But what do they need to do to make sure their customers remain happy and loyal? What it all needs is customer relationship management (CRM). CRM is not just a tool; it is a strategic approach to establishing genuine relationships with your […]
Is Sensory Marketing Still Relevant and Impactful in Consumer Behavior Learning?
Have you ever experienced a situation when a coffee advertisement seems so enticing that you feel like having a sip of it right there? You can suddenly smell the coffee through the ad itself! You may not know, but brands deliberately adopt such an approach to attract the audience, which is also known as sense […]
