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Google May 2026 Core Update Starts Rolling Out Globally
Google has officially begun rolling out the May 2026 Core update on Thursday, 21 May 2026, at around 8:43 PDT. This is the company’s second Search core update of the year, following the March 2026 core update, which took 12 days to complete. However, the May 2026 core update is expected to take nearly two weeks to roll out completely. […]
Google Brings New AI Assistant Traffic Measurement in Google Analytics
Google has rolled out new AI Assistant traffic measurement in Google Analytics to help businesses track visitors coming from AI-enabled and conversational platforms. The update became available in May 2026 and adds a dedicated AI Assistant channel to Google Analytics’ default channel groupings. The feature is set to assist marketers in understanding how AI-driven discovery […]
Google Officially Discontinues FAQ Rich Results from Search
Google has officially discontinued the FAQ rich results feature in search and Google Search Console as of May 7, 2026. This means websites will no longer see the FAQ section in the search results, no matter if they are using FAQ structured data markup. Alongside, GSC will stop reporting on FAQ structured data. The announcement was added […]
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