AI-powered conversational messaging drives global Black Friday momentum, Sinch data shows
STOCKHOLM, Dec. 4, 2025 /PRNewswire/ — Early global platform data from Sinch (Sinch AB publ) shows that Black Friday on November 28 triggered a clear shift toward richer, AI-powered conversational messaging formats. RCS increased 144% compared with 2024, email volumes for November grew 32%, and total interactions across the Sinch platform reached 27 billion during Black Friday


















































